Ratlami Sev Cluster

Ratlami Sev Cluster

A legacy product with strong regional brand equity but almost no formal market infrastructure.

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Ratlam, Madhya Pradesh | 3 months delivered · 9 months planned

The Challenge

  • • Buyer access limited to local wholesalers
  • • Packaging not shelf-ready
  • • No cluster-level standard

The Intervention

  • • Market linkages: 4 institutional buyers
  • • Packaging redesign
  • • UDYAM registrations
Schemes Leveraged

ODOP · MSME Vikas · UDYAM

Pillars Applied

Market Linkages · Sales & Branding

7

MSMEs in Cluster

25%

Revenue Growth

4

Institutional Buyers
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Email Address
rnaconllp@gmail.com
Who Do We Work With?
State govt departments, DICs & MSME associations
Company
RNAA Strategic Consulting LLP